Press release distribution is a great tool to share your news, story, or highlight with the current and prospective customers. Businesses have been using press releases and AP News to connect and spread awareness about the business for quite a long time now. Digital innovation has completely changed the marketing landscape for business owners but as long as people read news and go online to search solutions, press releases will be relevant and effective.
What makes AP News so unique?
AP News is a non-profit news agency, founded by 5 media outlets to reduce the cost of sharing news. The AP news has earned 54 Pulitzer prizes for independent journalism and photography. AS of 206, the news published by the AP news was republished and shared by more than 1,300 newspapers and broadcasters.
It has been operational since 1846 and now functional in 248 news bureaus in 99 countries. The company has so much history that makes it a great source for creating brand authenticity. Every month it gets around 40 million unique users, mostly coming from the United States. This offers great sales and marketing opportunities for businesses seeking internet visibility and growth.
Sharing a story around your business or services enables you to be in front of the people looking for similar products or services you are offering. This may give your business an instant hit and surge in the traffic coming to your website.
How to get published in AP News?
To get picked by AP News, you can pitch to the journalist working for the AP news or news outlet associated with AP. It may sound like an easy route but because of the number of news journalists are getting every day, you may or may not get a reply from the journalist with one pitch alone.
The alternative route is to hire a PR firm. There are a few reliable PR agencies working in the USA that promise great turnout and guaranteed placement but these could be quite expensive. However, if you do some research, you may find a reliable PR agency like PRDistribution.com, Inc.
They are one of the leading press release distribution services, working in the PR industry for almost two decades now. They have an in-house team of professional PR writers, editors, and SEO experts who can craft the perfect and newsworthy press release around your story.
PRDistribution.com, Inc. offers a few affordable yet effective PR pricing and packages. Its multi-wire concierge distribution package allows you to send your press release to 400+ news outlets including ABC, NBC, FOX, CW, CBS, Ask.com, Google/Yahoo/Bing News, and Associated Press. They also offer PR writing and editing services for a small additional fee.