There’s a lot of acronyms thrown around when it comes to digital marketing. SEO stands for search engine optimization.
But what is EAT?
EAT stands for expertise, authoritativeness and trustworthiness. This is derived from Google’s Search Quality Rating Guidelines, and it’s how you climb to the top of Google.
So how we do achieve expertise, authoritativeness and trustworthiness?
You provide the expertise, since it’s your business and industry.
We will help you with authoritativeness and trustworthiness.
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