Congratulations on the development of that great new product! It takes time, resources, and determination to bring an innovative idea all the way to fruition. But now comes the hardest part. How are you going to let consumers know about your product? How will you make them want to buy it? With a vast array […]
Like press releases, media press kits are tools that allow you to easily get information out to journalists and reporters. Gathering all useful information together in one place will make it easier for the media to find what they want and to send some good publicity your way. It’s an opportunity for your small business […]
There are many great reasons for issuing a small business press release. Perhaps you are merging with another company or launching a new website. Maybe you are doing something innovative, possibly even controversial, with your small business, or perhaps you are offering a new product. Whatever the case may be, you need to make sure […]
The digital age has completely transformed all aspects of modern life, including the way we do business. A whole new set of tactics are needed for attracting the attention of potential consumers. The small business press release is a time-tested method for getting news about your business out to media outlets. But just like everything […]
If you’ve just started a new business, chances are that you’re always searching for ways to get the word out. You probably have a website and a Facebook page to build publicity. But how do you get people to visit them? A small business press release could be just the tool you need to drive […]
The challenges to running a small business seem infinite! Customer service, accounting, advertising, and many other jobs often all fall on one or two people. Unless you clone yourself, you’re working overtime every single day. If you’re in this position, then you already know you need to be as efficient as possible with your time. […]
Pharmaceutical companies get a lot of attention in today’s media, and not all of it good. As the health industry in general is the subject of strong emotions and opinions, good PR is essential. A pharmaceutical press release is a cost-effective way to manage and enhance your reputation. We have seen some pharmaceutical press releases […]
A quick search reveals a plethora of options for reporters seeking a story about the latest medical news. There is any number of newswires that feature a “Medical” category, offering a collection of their latest medical press releases. Some of these newswires are specifically targeted to the medical field. Any one of them offers hundreds […]
Are you a new health practitioner looking for ways to market your business? There are many options available to you. Social media marketing with tools like Facebook and Twitter can be very effective, but time-consuming. You could easily spend hours every day building your online presence, and then how will you find time to actually […]
A healthcare press release is a valuable public relations tool. Whether you are announcing new services, adding a new staff member, or even managing a crisis, a healthcare press release is the most efficient way to make sure that your news gets out to journalists who may report it. But how can you ensure that […]
