Strategic partnership bridges the gap between animation software and hardware
Today at the SIGGRAPH 2018 conference, Annex Pro, North America’s next-generation VAR with 35 years serving the Media and Entertainment industry, was announced as the first North American authorized commercial reseller of Toon Boom Animation software, empowering more creators on the continent to access the $254 billion dollar global animation market. The reseller will offer licences of the world’s leading animation digital solutions —Storyboard Pro, Harmony and Producer— to its media and entertainment clientele in the United States and Canada who, until now, could have only purchased from Toon Boom directly. Annex Pro will now be a one-stop Toon Boom shop, with the software, hardware, IT infrastructure and licensing expertise that studios, VFX and video game developers, marketing agencies and independent animators need to begin producing high-quality animation.
“Partnering with Toon Boom Animation is perfectly aligned with Annex Pro’s objective of providing end-to-end service to our North American creative clients, offering support from purchasing licences through to post-production,” says Pierre Couture, North American Director of Sales at Annex Pro. “Now, Annex Pro is able to help studios and animators build their Toon Boom pipeline through software and also offer the hardware to run it.”
In celebration of the strategic partnership, Toon Boom is an official sponsor of Annex Pro’s annual SIGGRAPH VIP Reception (August 14, 2018 from 6:00 to 9:00pm) and has donated one-year licenses for Storyboard Pro and Harmony Premium as door prizes. Additionally, My Little Pony: The Movie lead animator Melanie Daigle will be demoing Toon Boom Harmony at the Wacom booth (no. 1023) at SIGGRAPH 2018 on Tuesday, August 14, and Wednesday, August 15, from 10:00am to 6:00pm.
“Partnering with Annex Pro will help Toon Boom to meet the overwhelming need for high-quality animation digital solutions in North America and ensure every studio and animation has the software and hardware they need,” says Francois Lalonde, VP of Sales and Marketing and Co-President at Toon Boom Animation. “As the global demand for animation continues to surge, this is another step towards making Toon Boom software as accessible as possible.”
Annex Pro is an authorized dealer of Lenovo, HP, Dell and Apple computers, and is Canada’s largest reseller of Wacom Cintiq tablets — the hardware animators need to set up their workstations. Additionally, it has decades of licensing and management expertise, allowing it to advise clients in both streamlining their Toon Boom pipelines and also in making the best purchasing decisions.
About Toon Boom Animation, Inc.:
Toon Boom Animation, Inc.’s award-winning software is the global standard for animation and storyboarding. Toon Boom Animation solutions provide everyone from enthusiasts to professionals with the artistic freedom to create in any style and efficiently publish anywhere. Customers include Disney Television Animation, Amazon, Fox Television Animation, Nelvana, Ubisoft, Toei Animation, The SPA Studios, Xilam and Boulder Media. Toon Boom technology is available in Japanese, Simplified Chinese and Spanish. For more information, visit: toonboom.com.
About Annex Pro:
Annex Pro is North America’s next-generation Value Added Reseller for content creators in Media and Entertainment. Thousands of Annex Pro customers use the hardware, software and cloud solutions provided to create awe-inspiring animation, visual effects, video games, immersive experiences and digital media of all kinds on every platform. Founded in 1983 and headquartered in Vancouver with offices in Los Angeles, Toronto and Montreal, Annex Pro is strategically partnered with top companies such as Autodesk, Avid, Wacom and hundreds of others. Offerings include sales, rentals, professional and cloud services, financing and technical support. For more information visit www.annexpro.com/siggraph
