ORLANDO, FLORIDA - 10/01/2019 (PRDistribution.com)
SNAX-Sational Brands’ Vintage Italia Pasta Chips line , strikes a licensing deal with Disney to create the newest addition to its successful product line of Pasta Snacks, Pasta Bow Tie Minis. The baked puff snack commemorates 90 years of the most recognizable character in the world, Mickey Mouse, while introducing new flavor varieties. Pasta Snacks has grown to be a beloved go-to chips snack and the partnership with Disney welcomes a broader audience that will connect with children, families, and Disney fans all across America.
The brand’s newest innovation in the pasta snacking category is created with baked fresh pasta-dough in fun and stylish bowtie-shaped puffed chips. Pasta Bow Tie Minis are smart and crispy bite-sized pasta snacks that , 90 calories per .75 oz bag, made with all-natural ingredients, non-GMO, OUD Kosher certified, and cholesterol-free. Crafted from durum wheat semolina flour and farro, a higher protein grain for a more nutrient-dense product and baked with fine seasonings. The results are a robust taste and crispy texture throughout.
The snack collection brings nostalgia to the adult and serves as a healthy chip alternative to the kids. This happy union is a reflection of when old meets new, it recreates an impact for generations to come. Mickey Mouse was introduced 90 years ago and what better way to celebrate his birthday then with 90 calories of snacking fun!
"We designed Bow Tie Mini’s line for children. I felt like a healthy, baked snack for kids was needed at this time. The connection to Disney was born from living very close to and being annual pass members to all the Disney World theme parks in Florida. I noticed many of the original characters wore bow ties - we thought there was a natural fit between Disney and their wholesome image with our healthy snacks that we designed for children. The Disney artists and brand managers loved this concept and even developed new character images for us which emphasized the Bow Ties on the characters.” - Jerry Bello, Founder, Vintage Italia
Keeping it classic like Mickey’s character, Pasta Snacks incorporated classic American flavors for its launch of Bow Tie Minis. Marinara, Mac & Cheese, and Apple Cinnamon are tangy flavors that satisfy taste buds. The baked chips are full of flavor without the aftermath of feeling full. Not to feel guilty either while consuming because these chips are extremely light in texture and airy in feel!
Bow Tie Minis are available NOW on www.pastasnacks.com ecommerce site in its 3 flavor offerings flavor of 8-pack of .75 oz bags ($6.99 USD) and will launch in the mass retail space and independent grocer stores across the US in the months coming.
About Pasta Snacks: Founded by CEO and successful snack food entrepreneur Jerry Bello, the Vintage Italia brand, (parent company to the Better-for-you snacks), originally launched with Pasta Chips, followed by Bow Ties, and has grown in sales almost 200% over the past year. The low calorie snacks are a gently baked, healthy snack option, made with semolina flour and italian herbs, for a delicious taste combination. Pasta Bow Ties are cholesterol-free and contain 60% less fat than potato chips, and 20% less fat than pita chips. The Tuscan inspired chips feature different seasoning based on regional Italian favorites. All non-GMO Project verified, OUD Kosher certified. Available at top food retailers like Safeway, Albertsons, Shaws, Mariano’s, Market Basket, 7-11 and more. www.pastasnacks.com | Follow @EatPastaSnacks #disneybowtieminis
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