About: editorial

Today, it is impossible to discuss marketing or even any one aspect of it without talking about media outreach. In fact, it wouldn’t be wrong to state that both of them go hand in hand. As someone who is just getting started on marketing either a product, service, or idea without having much experience with […]

Search Engine Marketing mainly offers Pay-Per-Click Advertising and this pricing model is efficient and effective in bringing your website to the digital screens of potential customers. Consequently, using the most popular Search Engine to promote and grow your business by means of adverts is a smart choice in itself when generating leads and sales in […]

Press release marketing is quickly revolutionizing the marketing sector. A press release is a marketing statement which is dispersed to the media outlets with the aim of covering specific news. A press release provides a perfect opportunity to gain visibility from the best media houses coverage. Unlike news articles, press release statements are not prepared […]

In 2019, marketing is not something that your company does. Today, every business is in the marketing business. Companies that fail to recognize the shift in how brands engage with customers in the digital world will find it hard to stay relevant. As attention spans shorten, brands are fiercely creating and promoting content on platforms […]

PR Distribution™ is committed to helping serve businesses around the world. The COVID-19 pandemic has affected business communities across all sectors and industries, some more than others. We are offering a $100 COVID-19 Stimulus Rebate as part of our efforts to help businesses during these tough times. Enter your email below to get your $100 […]

People are getting their news from more and more diverse channels in 2020. Without the audience that major networks and channels used to command, attention has shifted to many different points. However, the human demand for news remains just as strong. Press releases, along with many other news formats, have adapted to meet this demand. […]

An Intro to Press Release Press release writing and press release distribution form one of the most tested methods of generating news about your product, brand, or company. The concept, as timeless concepts go, is quite simple. You create a piece of factual media from news internal to your company, stamp it with your brand […]

Crafting a press release is an important component of a PR strategy. Within your company’s wider PR and marketing strategy, press releases can be one of the fastest ways to truly generate buzz within your industry. Generating value: 1) The piece must be of general value within your industry; 2) Be relevant to the reader […]

It’s getting harder and harder to prove the ROI of press releases. They can be expensive to write and somehow just as expensive to quantify. How do you interpret the metrics you get back from PR distribution companies? Who is verifying the nature of the reports and whether or not you’re gaining from the publications? […]

At PR Distribution, we keep a close eye on how our client’s pieces and articles do. In fact, we’ve been tracking this information for years. And many of our team worked in a variety of marketing roles before joining PR Distribution. Therefore, we have seen both sides of the press release distribution coin. Oftentimes, it […]