Resources

Kickstarter PR

Press coverage is a key component of any successful Kickstarter campaign. Hiring a publicist can cost thousands of dollars — money that would better spent otherwise on the Kickstarter project. Many Kickstarter projects have chose Press Release Jet as their Kickstarter PR partner. Here is why so many Kickstarter projects use Press Release Jet: Affordability […]

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Kickstarter Press Release

Kickstarter is crowdfunding or crowdsource funding platform for creative projects and includes everything from film, games, design, music, art, and technology. The key to any successful Kickstarter campaign is visibility and exposure because that is what will the draw attention of prospective backers, and if the campaign on your Kickstarter landing page resonates and connects […]

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Press Release SEO Brand Building for Startups

Whether you are a startup looking to show up on Google when somebody searches for your company name or an existing business with a new product looking to appear when somebody searches for your brand, press release SEO (search engine optimization) is what you need. We share how to leverage press releases to build your […]

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How Press Releases Help SEO – Proof Provided!

Whether press releases help SEO or not has been an ongoing debate, and we are here to tell you definitively that it does help SEO—without a single doubt. As skeptics speculate, business owners and marketers who understand how to leverage press releases to gain SEO advantages are forging new niches and dominating marketspace in existing industries, and they are making […]

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How to Send a Press Release

The best way to send a press relase is through the Press Release Jet. It is cost effective and saves you the time of doing it manually. Press Release Jet is able to send your press releases at a fraction of the price of our competitors! What you get with Press Release Jet is a […]

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Ways to Improve Your Press Release Format

You may often overlook your press release format, but news outlets won’t.  The format of your news release can easily make or break your press release. Mistakes in this area can lead to your press release getting rejected and never even published. You don’t want to waste your time or money by having to resubmit a […]

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How to Write Press Release Leads

There is nothing more disappointing than announcing your amazing news to the world through a press release—only to wait by your phone that does not ring or an email inbox with no email prospects. Your news story was newsworthy! But why did nothing happen? Sometimes it is not the news—it is your press release. There […]

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Picking a Press Release Topic

The first step in writing a press release is the topic. It is key to be clear on the purpose of the press release and why you are writing it. Picking a topic may sound simple and straight forward but the step is often where writer’s block starts and that prevents executing on writing a press […]

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How to Do Keyword Research Using The Google Keyword Planner Tool

Media coverage in a major news outlet can lend to tons of targeted traffic generated. If you want to maximize your market penetration and traffic, Press Release Jet recommends using the Google Keyword Planner Tool to identify search keyword opportunities and using that data towards your press release content strategy. Benefits of Leveraging Keyword Research […]