Top 7 Press Release Distribution Software Reviewed

Press Release Distribution

Press release distribution service offers an invaluable tool to help you pitch your story to the writers, editors, or news outlets. Using a press release distribution service doesn’t guarantee you media attention but it does guarantee you a number of placements – and that’s like winning the difficult part of the battle. The rest of the battle can be won by writing an engaging and informative press release to gain people’s trust.

Historically, a small number of major news agencies have dominated the PR industry, but with the rise of digital marketing, analytic tools, and news publishing sites, a number of new high-quality distribution services have come on the scene.

Below is the list of 7 best press release distribution platforms that are considered as reliable PR partners.

1. PR Distribution™ 

PR Distribution™ needs no introduction when it comes to affordable press release writing and distribution service. It is one of the best companies with quite extensive options of features for small business owners looking for brand visibility and shouts it.

PR Distribution™ has been helping businesses for almost two decades now. They offer a few pricing models for you to choose from. For Premium Concierge package you 100+ Guaranteed Placements for your press release. They can distribute your news release to premium news networks including ABC, NBC, CBS, FOX, CW, and affiliates.

There is no limit on the word count and you can include media attachments like audio, video, images without paying any additional fee. After your story is distributed, you are provided with comprehensive reporting and analytics for free.

2. Send2Press

Send2Press is a leading cloud-based marketing software launched back in 1983. It is designed to support small to medium-level businesses looking to publish their story at a news network for extended outreach.  

Send2Press has a strategic partnership with PRN, which allows access to 5,600 online media units and journalists worldwide. The standard plan distributes a press release to a minimum of 200 national and international news websites for only $89.

They also offer state or event distribution to daily U.S news media and social media placement is $99. A full U.S national distribution sent directly to news editors by email to 6,000+ media outlets for only $199.

There is no membership fee and you get free analytics reports for high-tiered plans.

3. PR Web

PR Web is a leading press release distribution service. It has helped thousands of businesses and PR professionals in reaching new customers, improving brand awareness, and increasing site traffic. It offers tons of options including white-label marketing and press release distribution.

For $99, you get the press release writing, editing, proofreading, and distribution service. It is best for companies on a tight budget or very little to almost no experience with news release syndication.

4. Globe Newswire

With Globe Newswire, you can do more than just distributing your news to the world. It is a suite of complementary solutions for targeting, monitoring, and measuring the success of the PR campaign from within a single platform, helping simplify your communications workflow.

If you need to, you can also collaborate with editorial staff to make sure that your release is clear and authentic. They also offer quality assurance and translation services when needed. Their post-distribution analytics and reports help to understand the impact and financial insights of your release so you can fine-tune your content for the future.

5. 24-7 Press Release

24-7 Press Release is another widely known affordable yet high-quality press release distribution service. This service helps businesses increase their outreach and brand accessibility to the general public by syndicating news on social media, news websites, blogs, etc. It has a wide media contact database that includes almost 30,000 members from the top news outlets.

For $69, you get your press release distributed to nearly 50 news outlets and major search engines. They also offer multi-language translation and Geo-targeting service for the syndication.

6. PR Underground

PR Underground distributes your news release to nearly 80 media outlets, including NBC, FOX, CBS, etc. Their service starts from $49.99 per news release as a one-time payment. However, with this price you only get a post on Digital Journal and Social media share.

For $129, PR Underground sends your news release to 375+ news sites and search engines like Google News, Bing News, Apple News, etc.

7. Easy Newswire

Easy Newswire offers industry-specific PR distribution to shout out your story to a target community and social media following. This service offers editorial reviews, feedback, and proofreading and notifies you of any changes that need to be made.

It is perfect for businesses looking for extended outreach in a specific niche. The website allows free registration on the website. Once registered, you can start pushing your news release to the relevant journalists or writers.

8. Conclusion

Having the right press release distribution strategy can make a difference for your business. But this is only possible if you pick the right press release distribution service. The services listed above are among the best press release distribution services and can help you a long way.

In case you don’t want to experiment with your PR strategy with a random pick, I would suggest you go with an affordable yet high-quality agency such as PR Distribution™. They offer an inexpensive pricing model without any restrictions on word count or multimedia integration.

They own the largest media contact database in the industry which ensures an extended outreach for your news release. A checklist to write a perfect press release is also available on their site to facilitate the customers.For more information on PR Distribution™, please see their website at https://www.prdistribution.com